Simon Kabu turned to social media to congratulate his daughter, Maurine Kabu, upon taking the honor of Young Dynamic CEO of the Year 2025 in the East Africa Starbrands Awards. Simon was proud of his daughter’s leadership and enjoyed double victory: her company, Adequate Safaris, also bagged the Fastest Growing Tour Company in international and domestic holidays.
“Congratulate me with the congratulations to my daughter Maurine Kabu for being awarded the title of the youngest Dynamic CEO of 2025 and Adequate Safaris for getting Fastest Growing Tour Company in international and local holidays. Well done!” — Simon Kabu
The awards ceremony, on September 12, 2025, at the Sarit Centre & Expo in Nairobi, brought together top brands and industry stakeholders from across the entire East African region.
Maurine, the company’s CEO at Adequate Safaris, has played a key role in transforming the business into one of the pacesetters in the tourist industry. With high regard placed on customized traveling experiences, both at home and globally, the company has been expanding exponentially under her command.
