The Football Kenya Federation (FKF) recently held a productive meeting with its broadcast partner, Azam Media, to discuss strategies aimed at enhancing the quality and visibility of the FKF Premier League.
Azam Media was represented by Patrick Kahemele, CEO of Content & Broadcasting Division, and Martin Abuya, General Manager of Azam Media Kenya.
FKF President Hussein Mohammed emphasized the federation’s commitment to working alongside Azam to raise the league’s standards.
“Our partnership with Azam is vital to taking the FKF Premier League to new heights,” said Hussein Mohammed. “By improving broadcast quality and enhancing the league’s commercial appeal, we aim to attract more fans and create better opportunities for both clubs and players.”
FKF and Azam Media officials after the talks.
The discussions centered on improving production standards, boosting fan engagement, and increasing the league’s commercial value through a collaborative effort.
