The Media Council of Kenya (MCK) urges journalists to maintain highest ethical standards when covering public interest issues and adhere to the Code of Conduct for Media Practice.
As Kenyan Gen Z prepares for peaceful demonstrations to mark one year anniversary of the 25 June, the council advises journalists covering demos to remain professional and responsible, ensuring their reporting minimises harm.
In a statement issued on Tuesday, MCK Chief Executive Officer David Omwoyo says the media should follow the ‘do no harm’ principle, treating subjects, colleagues and audiences with respect and avoiding unnecessary harm to society and vulnerable groups through their reporting.”Journslists and media practitioners have a professional responsibility to frame public interest issues appropriately.
The Council respects the editorial independence and professional judgement of media managers and editors in covering such national issues” he cautioned.
MCK also remind the media not to frame the protests in a manner that glorifies violence, traumatises the nation or intrudes into grief.
The section of the Code on Accuracy and Fairness stipulates that all subjects of news coverage must be treated with respect and dignity.”We advise journalists to exercise caution while covering the protests and to prioritise their safety, while urging security forces and protesters not to target journalists, as they are merely messengers” said Omwoyo.
To ensure protection of journalists, Omwoyo urge the police and protesters to respect the right of the media to cover the demonstrations without threats, harm or obstruction.
